Archive for December, 2013

MicroData on Auto Dealer Sites

Monday, December 16th, 2013

OK,. so I think I’ve gotten it worked out the best way and will check in 3-5 days,.

So,. step 1,. add Product schema,.
Step 2 add the Offer schema
Step 3 add the AutoDealer Schema

So you end up with make, model, name, descript, dealer name, address phone, and the price

smitngel@gmail.com SEO Scam

Wednesday, December 11th, 2013

So, today I got one of those stupid SEO solicitations explaining why my site isn’t on page 1 of google. Well it is, and they didn’t make that happen. So if you are getting email from smitngel@gmail.com, mark it as SPAM.

SCAM Warning smitngel@gmail.com Raj is a SCAM

Magento Admin Password | Magento No Date Part Found

Monday, December 9th, 2013

So, if you have one of the above issues, it is related to the way in which Mage is trying to process a preg_match_all,. the flag they are using is incorrect.

So, if you want your magento store to stop giving the “No date part in ‘xxxx-xx-xx xx:xx:xx'” error, then do the following,.

Open /lib/Zend/Locale/Format.php and change the line
preg_match_all(‘/\d+/u’, $number, $splitted);
to
preg_match_all(‘/\d+/’, $number, $splitted);

And all should be fixed,.

Magento Google Merchant Center Export

Friday, December 6th, 2013

Are you selling on Google? If you aren’t, you should be!

We’ve been selling their for years, remember google base anyone? Well, we work with a lot of Magento stores for our clients, and I constantly had to setup the merchant center feeds. Well, here is some data that makes that quick and easy.

Here are a list of the fields that Magento has setup to Feed to Google already:
Item Fields:
title
content (description)
expiration_date
adult

product search fields:
condition
price
sale_price
sale_price_effective_date_from
sale_price_effective_date_to
age_group
brand
color
gender
mpn
online_only
gtin
product_type (category)
product_review_average
product_review_count
shipping_weight
size
material
pattern (pattern/graphic)

Product Ads Fields:
adwords_grouping
adwords_labels
adwords_redirect
adwords_queryparam

You don’t need to use them all, however there are a few that are required.

AutoDealer MicroData

Wednesday, December 4th, 2013

So, if you are like me, you are in a rush to add Micro Data to your html5 websites.

The most important for us, it seems, is the automotive websites we’ve built. First I integrated into a used car dealership but have seen that it is incorrect. So here are the proper steps,.

1) There is a schema for AutoDealer http://schema.org/AutoDealer
in your document establish the container

2) Establish the important information,
itemprop=”name” (Make/Model/Trim Year)
itemprop=”image” (url to primary image)
itemprop=”url” (url to the product page)
itemprop=”description” (text description of product)

3) Establish an offer so you can list the price

(sale price)
(warranty info)

From there verify what is being listed,. http://www.google.com/webmasters/tools/richsnippets

Google+ Profile

Does Microdata Matter?

Tuesday, December 3rd, 2013

Well, I’m testing it on several sites, the first is for Kid Recliners and since we’ve added it, their serps have risen.

Next I’ve added it to the Nice Car Company,. http://www.nicecarcompany.com/ they are a great used car dealer specializing in low mileage one-owner used cars. Their micro data will list the year, make, model, sale price, image and url.

We shall see what happens with the Microdata car information.