Posts Tagged ‘Microdata for AutoDealer Schema’

AutoDealer MicroData

Wednesday, December 4th, 2013

So, if you are like me, you are in a rush to add Micro Data to your html5 websites.

The most important for us, it seems, is the automotive websites we’ve built. First I integrated into a used car dealership but have seen that it is incorrect. So here are the proper steps,.

1) There is a schema for AutoDealer http://schema.org/AutoDealer
in your document establish the container

2) Establish the important information,
itemprop=”name” (Make/Model/Trim Year)
itemprop=”image” (url to primary image)
itemprop=”url” (url to the product page)
itemprop=”description” (text description of product)

3) Establish an offer so you can list the price

(sale price)
(warranty info)

From there verify what is being listed,. http://www.google.com/webmasters/tools/richsnippets

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